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The Group will seek to enhance the availability of alternative fuels, for instance by deploying at least 10,000 EV charging points and developing the sales of hydrogen and LNG/CNG.
The ORLEN Group manages Central and Eastern Europe’s largest chain ofover 3,000 service stations, located in Poland, the Czech Republic, Germany, Slovakia, Hungary and Lithuania. As at the end of 2022, the chain comprised more than 2,000 Stop Cafe/star Connect/ORLEN w ruchu non- fuel outlets.
The ORLEN Group is consistently expanding its retail network to sell alternative fuels. As at the end of 2022, there were 589 EV charging stations within CODO and DOFO chains, located mainly in Poland and the Czech Republic. There are plans to further expand the EV charging business into Germany and other markets served by the ORLEN Group. The ORLEN Charge service was also rolled out for fleet customers with electric vehicles. As at the end of 2022, ORLEN had 2 hydrogen fuel stations and 19 public CNG fuel stations (63 CNG refuelling points).
Our broad integrated offering of non-fuel products and services is expected to keep attracting new customer groups. RUCH is not only a network of newsstands in very good locations, but also advanced courier services. The launch of RUCH’s potential, development of new store and food service formats outside ORLEN service stations, as well as the network of parcel pick-up points will accelerate growth of our retail segment.
As at the end of 2022, 1,875 automated parcel machines were launched as part of the ORLEN Parcel service and, through the RUCH chain, 6,149 parcel collection points were acquired (vs 4,500 in 2021).
ORLEN is also developing digital platforms to support the retail area. Mobile apps, especially the flagship one ORLEN VITAY, have seen record growth in user numbers, garnering high store ratings of over 4.5/5 stars. The tool will provide customers with convenient access to the integrated ecosystem of products and services offered by the ORLEN Group and its selected partners. The new e-commerce business, integrated with the VITAY loyalty scheme, is also growing at pace. The platform is available to all customers, but participants of the VITAY programme can discount the price of any product up to PLN 1.
For more than five years, the Stop Cafe food service offering has included a permanent vegan and vegetarian food range, which is constantly expanded. For over 13 years now, Fairtrade-certified coffee has been available at all Stop Cafe outlets within the ORLEN retail chain. Participation in the Fairtrade scheme helps improve the situation of farming communities in the Global South. ORLEN works only with proven manufacturers and suppliers, and its private label stop.cafe products are made according to established recipes.
With environmental protection in mind, ORLEN keeps working to optimise the quality of packaging and accessories and replace them with biodegradable substitutes ( (subject to biochemical decomposition) wherever possible, e.g. having introduced wooden cutlery (knives, forks, spoons) in paper packaging. A new version of shopping bags has also been introduced: this single-material packaging is FSC certified.
Use of PEFC or FSC certified single-material packaging, mainly paper, at service stations. The FSC and PEFC certifications confirm that the production, processing and trade of wood and forest-based products (such as paper) are compliant with applicable EU requirements. This means that wood used by the Company originates from legal sources. Moreover, disposable plastic packaging (e.g. for lettuce or hot meals) is being replaced with packaging made of sugar cane (bagasse) pulp or rPET.
As a socially responsible company, friendly to families with children, ORLEN has joined the Large Family Card programme. Holders of the card are offered discounts at ORLEN service stations across Poland when purchasing fuel, Stop Cafe products or using car wash services Facilities for people with disabilities at ORLEN stations: 1,580 service stations have toilets adapted to the needs of people with disabilities, and 1,295 stations have special parking spaces for the disabled. Ramps for people with disabilities are available at 1,525 stations. We are gradually expanding present-day solutions to enhance the accessibility of our services. At all ORLEN service stations, customers can pay for fuel at the pump via the ORLEN Pay mobile application, using a special QR code displayed on each pump . In 2022, to achieve further service improvements, the Mobile Cashier and the Fast Lane programmes were extended. The ORLEN chain has three ORLEN Drive stations where motorists, including those with disabilities, can use a complete range of refuelling and food services without leaving their car. In recent years, over 30 thousand employees of the ORLEN service stations have received training in services to people with disabilities.
The training system was developed in cooperation with the INTEGRATION Foundation. In addition, work is ongoing to develop innovative solutions that will revolutionise the attendant call system to assist people with disabilities at service stations.
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ORLEN Group 2022 Integrated Report
You can also download the report in PDF format
